After assessing the feedback given in class, I rethought my original logo and went back to the foundations of the brand. From there, I designed another logo which I believe represents my website more clearly than the previous one.
DAVE’S USER PERSONA
A user persona is the development of a fictional character who is a representative of the intended audience. The purpose follows to reflect the goals and behaviour of the hypothetical users to help designers visualise the user experience.
Some of the fundamental questions that need to be considered when creating user personas include:
What are the tasks the user is trying to perform?
Are there different tasks for different personas?
Utilising a UI flow diagram is another useful tool to visualise an interactive product. It maps out all the pages needed to be included as well as important details such as navigation buttons, titles, rough image placements etc. As mentioned before, for a designer, being able to analyse a structured diagram helps them notice what elements are missing.
Below is an example. (‘How To Make Toast’ cont.)
Like flowcharts, employing storyboards is an excellent tool for developing an interactive design product. It provides a visual representation of what is envisioned, which allows the designer to realise any complications and improve their idea.
Below is an example of a simple storyboard on ‘How to Make Toast’.
Flowcharts are an important tool within the process of interactive design. It visually represents the directions of a conceptual problem and its solution. Prior to creating the flowchart, it is imperative to produce a written procedure to ensure no crucial details are forgotten.
Below is an example on ‘How To Make Toast’.
“Interactive media is not about information, it’s about experience.”
– Brenda Laurel